EN
28 September
2006 года

Baltic Sea Gold

The presentation of U-specs universal glasses won the 1st place at Golden Hummer advertising festival in Riga.

“Gold Hummer” award was given to us in Interactive Media nomination. The U-specs project was created for our partners from the Netherlands – Novocortex company.

The universal eyeglasses are meant to be used by developing countries inhabitants. This eyeglasses consists of 2 adjusted lenses. This principle allows using one pair of eyeglasses for the whole family.

The idea of U-specs presentation is very simple: to show how a person with a bad eyesight see the text and how simply his/her ability to see could be corrected.

Ilya Andreev, a designer and Sergey Shkatulo, a flash animator, did a great job working on this project.